Alex Naylor

Alex Naylor is a customer-centric marketing leader who delivers transformative growth for service businesses. He began his career in management consultancy, before becoming Strategy Partner for rapier, an integrated agency, and Chief Marketing Officer for Barclaycard and then Barclays. Highlights have included planning the launch of Virgin Media, pioneering innovation in mobile, wearable and contactless payment, building Barclaycard acquisition to more than 1 million accounts p.a. and navigating the Barclays brand through COVID. Alex now supports Private Equity businesses with customer growth strategies for their portfolio businesses. His primary role is CMO of Chill – a PE-owned business that is Ireland’s leading digital platform for insurance services – where his focus on digital transformation and brand building as driven a 2x increase in EBITDA over two years.