Chris Wood

An award-winning marketer, specialising in developing, establishing, and growing financial services and luxury automotive brands. 

With a passion for culture, brand, media and communications, Chris is driven by a desire to understand consumer behaviour and excited about the new opportunities technology and data continue to bring to marketing.

Over the last 20 years Chris has worked on some incredible brands, amongst others HSBC, first direct and Jaguar Land Rover. During this time, he’s built a strong reputation as a commercially focused, creative, and forward-thinking marketeer. 

In his current role, as Global Head of B2B Strategy for HSBC, Chris is responsible for the development and execution of customer segment strategies. Previous to this role Chris was Head of Brand and Marketing for first direct.