Niamh Foley

Niamh Foley is Head of Media at Smart Energy GB where she leads the media strategy and implementation of national campaigns driving public uptake of smart meters and supporting the UK’s transition to a more efficient, low-carbon energy system.

A specialist in behaviour change and strategic communications, Niamh has extensive experience delivering multi-million-pound campaigns across not-for-profit, government and commercial sectors. Before Smart Energy GB, she spent most of her career media agency side at MGOMD, where she most recently led media planning across key HM Government accounts, shaping audience-first strategies grounded in data, inclusivity, and effectiveness.