The advisory board for Media360 represents senior-level decision makers at the cross-section of where media, advertising and marketing intersect and acts as a steering committee to ensure that the agenda is not only independent, but also reflects the topics that keep industry leaders up at night and that are critical to the future success of the media space.
Jamie Laing: Conquering Candy, Culture & Conversation – Authenticity in Action
From reality TV to real impact, Jamie Laing has become a master of reinvention – building cultural relevance across three major media touchpoints: brand, broadcast, and podcast. In this energising fireside chat, Jamie unpacked how authenticity has been the consistent thread powering the success of his sustainable confectionery brand Candy Kittens, his bold voice on BBC Radio 1, and his candid podcasting ventures.
With tangible insights into building trust with Gen Z and millennial audiences, creating values-driven content, and scaling a brand with purpose at its core, this session offered real takeaways for brands, agencies, and media owners navigating today’s attention economy.
