2025 Agenda
09:00 - 09:30
Registration and refreshments
09:30 - 09:35
Chairs’ opening remarks
09:35 - 10:00
Transforming Media Consumption: Insights from the Podcast Revolution
Keynote
10:00 - 10:15
Elastic Brands: Adapting to Market Fluctuations in Retail
Keynote
10:15 - 10:40
Gen Z in Media: Are They the Future or Just a Fad?
Debate
- How does Gen Z’s unique worldview challenge traditional media narratives? Are their experiences reshaping industry standards?
- Work ethics: Are their demands for flexibility and purpose in the workplace revolutionary or unrealistic?
- Are Gen Z pushing the industry towards a more equitable and inclusive landscape?
- What strategies should media companies adopt to nurture Gen Z talents effectively? Are current training programmes sufficient?
10:40 - 10:55
Lightning Round: Why Your Brand Can’t Afford to Miss Out On…
Debate
In this dynamic session, each partner will have just five minutes to deliver a compelling pitch, showcasing their offerings as essential priorities for your next investment.
They’ll emphasise the urgency and relevance of their services or solutions in today’s fast-paced market, providing critical insights that brands cannot afford to overlook.
Get ready for a high-energy competition where innovation meets necessity!
10:55 - 11:25
Networking break and breakout to HUBS
Hub Networking Break
11:25 - 11:50
HUB D1: Harnessing Media and Brand Power to Put the Spotlight on Social Change
Hub
11:25 - 11:50
HUB D2: How is Social Media Shifting and How Should Brands Adapt in a Rapidly Evolving Digital World?
Hub
11:25 - 11:50
HUB D3: Game On: Harnessing Gamification to Revolutionise Media in 2026
Hub
11:50 - 12:00
Switchover between HUBS
Hub
12:00 - 12:25
HUB E1: Mind Over Media: Strategies for Prioritising Mental Wellness in a High-Pressure Industry
Hub
12:00 - 12:25
HUB E2: The Great Outdoors: Redefining Advertising Beyond the Screen
Hub
12:00 - 12:25
HUB E3:
Hub
12:25 - 13:10
Networking Lunch
Networking Break
13:10 - 13:45
The Game Changer: Media as a Powerful Catalyst for Social Transformation
Keynote
13:45 - 14:00
Campaign and Chairs’ Closing Remarks